Founder Coach & strategic Advisor for Tech Startups

with you on your founder journey

Being a startup leader can be a uniquely lonely journey, coming to terms with heavy responsibility and extreme uncertainty, usually while charting your path as a leader.

A worthy thinking/challenging/doing partner for that journey needs to have deep context in, and ideally empathy for, what it's like to be in your position.

My name is Udi, and I’ve had a great full-time career as a commercial exec building exciting companies, businesses, and products. Lots of wins, lots of - ahem - learning.

As a transformative coach - informed by both my leadership experience and humanistic psychology - I work with startup founders & execs to uncover their authentic, self-aware leadership styles and drive lasting, measurable change for them and their teams.

As a strategic advisor & fractional exec, I leverage my unique skillset and knowledge to help startups and scaleups build lasting commercial infrastructure.

There is a wealth of advisors, coaches, and leaders—but it's very hard to find someone who combines all three:

  • A truly tested startup leader who has the lived experience to “get” the context and challenges of your reality and your challenges.

  • A qualified transformative coach who’s not afraid to go deep and examine core beliefs and issues, when needed.

  • A hands-on strategic advisor and fractional exec who always rolls up his sleeves, combining creativity and pragmatism.

See client testimonials and case studies on the respective Coaching and Advisory pages.

A hopeful monster is what happens when a macro-mutation creates a radically new organism. These divergent creatures really try to make it, against the odds. Whether for hopeful monsters and tech startups, I embrace radical change as a founder coach and strategic advisor.

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